Darryl Laws
The construction of Likert scale is rooted into the aim of my research, the purpose of which is to understand about the opinions and perceptions of my elite purposeful selected sample’s (participants) related to my latent variables (phenomenon of interest) irrational behavior. This latent variable is expressed by several manifested questions or statements within my questionnaire (herein). These specifically constructed questions / statements in a mutually exclusive manner address a specific dimension of phenomenon (irrational behavior) under inquiry and in a cohesive measure of the whole phenomena and seek to ascertain whether or not observable measures are driven by the same underlying variable. During analysis, the scores of the all questions / statements of the questionnaire are combined (sum) to generate a composite score, which logically in totality measures anuni-dimensional trait. Inferential statistics. Explanatory Factor Analysis (“EFA”) and Principal Compo...